Hello. I’m Ian.

I spent two decades leading creative for Jeep, HSBC, Unilever and other global brands across eight markets. The work taught me how to get to the point, build brand systems that last, and protect teams from unnecessary complexity.

It also showed me how often founders carry the weight alone.

The sofa is my answer to that. A place to sit with the hard questions, strip things back, and build a brand that supports the future you want. Nothing ornamental. Nothing for show. Just work that moves a business forward.

When a project calls for it, I tap into a trusted global network of collaborators.

  • A career shaped by global brands.

    Jeep, Ram, Dodge, Chrysler, Fiat, Alfa Romeo, VW Group, Mercedes, Wrigley’s, Pepsi, Spotify, Mars, HSBC Bank, Google, GE Money, SAB Miller-Pilsner Urquell, Tesco Stores, Skoda Auto, Renault, Opel, T-Mobile, Vodafone, Unilever, Activision, Amnesty International, Surfrider Foundation.

    Global agency roots.

    Previously at Huge, BBDO, Saatchi & Saatchi, Ogilvy, JWT, and Lowe GGK.

    Awards.

    8× Art Directors Club (Gold, Silver, Bronze, Nominations)

    5× Golden Drum (Gold, Silver, Bronze: Design & Art Direction)

    4× PIAF (Gold, Silver, Nominations)

    2× Epica Awards (Silver)

    1× Intercontinental Ad Cup (Best of Admaking)

    3× Eurobest (Gold, Silver, Nomination)

    2x Euro Effies (Gold, Silver)

    1× American Advertising Federation (Silver ADDY)

    AIGA Design Feature - Photography - 2021 

    Photography publications.

    Agave Magazine (cover photo) Vol.2, Issue 3 {Winter 2015} http://www.agavemag.com/blog/agave-magazine-winter-2015  

    The Sun (Published for photography) The Sun Magazine Issue 472

    Vamp Magazine: Artist/Photography Feature read here

    Behance: Featured 2x for Excellence in Photography, Advertising, and Pantone Color. 

    Certifications.

    AIGA Professional Association for Design - A Manager’s Guide to Artificial Intelligence Certification

    AIGA Professional Association for Design - Emerging Technologies Certification